Kudos to IKEA France with the launch of an eco-friendly car ad last week. It's either a great inspiration or hilarious April Fool's Day joke. Expectation setting is in order for consumers who might consider buying an IKEA car.
It's not yet clear how many different aisles you'll need to find or the number of boxes you'll need to pick off the self-serve shelf before heading to check-out.
Detroit Automakers beware!
No comments:
Post a Comment